Death of Traditional Real Estate Agent (part 1)

by qinfokusuma 13. April 2015 16:49

When I first got into real estate, I looked around at what everyone else was doing, and copied them. Like all the other agents, I handled every aspect of my clients' home sale. Not only was I responsible for the important jobs of marketing and finding buyers, but I was also the guy who ran around getting keys cut, banging in signs, photocopying feature sheets, answering the phones, etc. etc. This is the way most agents still operate today.

Although I'm pretty good at multi-tasking, it soon became clear to me that I wasn't really helping my clients by being engaged in this $8/hour work. While all the 'little stuff' was necessary, it was also extremely time-consuming.

It was around this time that I came across a survey that revealed that 70% of today's buyer and sellers would not go back to their previous agent because they were frustrated with the poor service they had received. No wonder! The traditional way of doing things just didn't make sense. I was spending 90% of my time doing the things that had only 10% importance to my clients - which left me only 10% of my time to spend on the big stuff: the high impact activities such as marketing and locating buyers for my seller's homes.

Not surprisingly, I found that my clients couldn't care less who got the keys cut or did the photocopying. After all, they were hiring me to get them the best result: the highest price in the shortest time. I realized I needed to find a way to spend the majority of my time on the important stuff.

In looking to other industries for guidance, I realized that other professionals (such as doctors and lawyers) don't work alone. They delegate the small administrative details to a support staff - and that's exactly what I've done with my Team.

I have a fantastic administrative staff who take care of the necessary small details, and a dedicated Customer Service Manager who provides my clients with regular and thorough updates on showings and feedback of their home.

Other agents may tell you that my system will somehow give you less service... I've heard some area agents say that 'when you list with Rudy, you don't really get Rudy. Instead, you will deal with one of his assistants' -- as if somehow I'm not involved in the process. This is a gross misunderstanding of how my system works.

In reality, I'm totally involved in the most important parts of the process: i.e. the overall marketing of your home to find the right buyer - to ensure you get the best results: a fast sale and top dollar for your home.

You see, my team members work with me (not instead of me) to get your home sold. We market aggressively to find buyers for your home and are currently working with a large database of qualified area buyers. Together with my hand-picked, Award Winning Team of agents, I ensure that your home receives maximum exposure.

Bottom line, my unique real estate system allows me to give you very personal and attentive service. After all, who do you think can give you better service: one agent trying to do everything themselves, or my entire Team working together to get your home sold.

So if results matter to you -- if selling your home for the most amount of money in the least amount of time is important to you in the sale of your home -- you owe it to yourself to hear directly from me (not from my competitors) how my Team and I can help you achieve that goal.

For specific information about how I can help you achieve the best results, call me personally at my cell phone 626-780-2221.


Death of Traditional Real Estate Agent

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